Bet9ja unveils boxing star as ambassador

August 12, 2025 by Damola Kola-Dare

Bet9ja, Nigeria’s leading sports betting platform, has announced heavyweight boxing sensation Moses Itauma as its brand ambassador.

The deal was confirmed ahead of Itauma’s headline fight against Dillian Whyte in Saudi Arabia, marking a powerful statement of national pride and ambition.

Born to a Nigerian father and now one of the most exciting talents in global boxing, Itauma’s heritage, strength, and relentless drive make him a perfect symbol for the

Bet9ja brand.

 Already unbeaten in 12 professional fights with 10 knockouts and the WBO Intercontinental and WBA International championship titles around his waist,

Itauma is tipped to become a global sports icon, a journey Bet9ja is proud to support.

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 “I’m delighted to be working with Bet9ja as I prepare for the biggest fight of my career so far,” Itauma said. “ My Nigerian heritage and family have always been a source of pride, and this partnership is a powerful connection to my roots.

 “I look forward to bringing my championship belts back to my father’s homeland,” he added.

The announcement follows a string of high-impact campaigns from Bet9ja, including the industry-defining ‘Catch The BOOM!’ campaign and renewed support for Nigeria’s national football team’s ‘Let’s Do It Again’ campaign ahead of AFCON 2024.

“In Moses Itauma, we see the grit, passion, commitment & never-say-die attitude that characterizes Nigerians and their spirit of excellence.” said Kunle Soname, Executive Chairman, Bet9ja.

 “As a truly Nigerian company that places the customer at the heart of everything it does, these same attributes have propelled Bet9ja to becoming the best-by-far

sports betting company in Nigeria for the last decade.

“Our collaboration with Moses is the latest demonstration of our commitment to the Nigerian project. We are delighted to have Moses come on board as our ambassador, and we are expectant of a fruitful relationship between both parties” he added.